Content Marketing Review: What’s Good, What’s Great?…and What’s Missing?

Dan Seidman of Sales Autopsy won a content marketing review this week. If you’re interested in learning more about how to use content for marketing, sign up for a Content Marketing Review.

Each week I select a winner and review their website, blog, and newsletter for the following key elements:

• Grabs readers’ attention
• Focuses on a solution to a problem
• Educates and informs
• Entertains and engages readers
• Enriches the lives of readers
• Inspires action

This is a way for you to have an outside expert eye to point out what’s good, what’s great, and… what’s missing for your content marketing efforts.

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