[Content marketing articles for coaches and consultants: 1000 words on Business Writing Skills]

There’s no better way to approach business writing than to keep three realities in mind:

1.    Business readers are content-driven.
2.    Readers are pressed for time.
3.    Readers are seeking solutions.

But there are too many contradictory rules for composing a business report:

• Writing should be clear — but it should also “sound good.”
• Information should be simple and straightforward, yet cleverly composed to stand out.
• Get to the bottom line quickly, but don’t leave out background details.

If you need to compose a report, proposal, memo or email, you undoubtedly want to write effectively, without agonizing over every word. Keep the following points in mind to save time and energy, while avoiding the need for numerous rewrites:

1. Our writing skills were developed in school. The fundamentals aren’t good enough for today’s fast-paced, time-pressed business environment.
2. When you’re juggling contradictory ideas about style, presentation and level of detail, your results can come across as fuzzy and uncertain, which undermines your intent.
3. Your writing skill determines whether you get your foot in the door to further the conversation. If you can’t make your case in writing, you may not get the chance to make a presentation.

Writing should be like a good butler, smoothly working to serve the reader without calling attention to itself.

This article gives tips for improving business writing skills, no matter the task, so that your message gets read, gets forwarded and gets results.

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This is a brief synopsis of a 1000-word article suitable for coach newsletters. It is available for purchase with full reprint rights, which means you may put your name on it and use it in your newsletters, blogs or other marketing materials. You may also modify it and add your personal experiences and perspectives.

The complete 1,000 word article includes these important concepts:

• The Introduction: Problem, Questions, Solution
• The Body: Organizing Ideas
• Classic Writing Tips

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Text, 1000-word Article with Full Reprint Rights, $57 –
Click HERE:
How to Improve Your Business Writing Skills

Some executives  are uncomfortable using power or office politics, viewing them as the dark side of workplace behavior. They believe morale and commitment erode when politics dominate the environment.

But research clearly shows that being politically savvy and building a power base pay off.

Sources of Influence

There are three sources of influence in an organization: positional, relational and personal:

1. Positional power: Your title and job status confer some level of formal authority.
2. Relationships: Informal power stems from the relationships and alliances you form with others. If you do a favor for someone, the law of reciprocity impacts your relationship.
3. Personal: Some people generate influence based on their knowledge, expertise, technical competencies and ability to articulate ideas or a vision that others will follow. Your communication skills, charisma and trustworthiness help determine your personal power.

Open to Influence

Executives and managers who are open to peers’ and subordinates’ input garner greater respect than those who resist others’ influence. An openness to influence demonstrates trust and respect, which become reciprocal and contagious.

You can offer goods and services to a potential ally in exchange for cooperation: technical assistance, information, lease of space or equipment, a plum assignment and the like. Understanding what others want or value is crucial.

Avoiding Power

Jeffrey Pfeffer, a professor of organizational behavior at Stanford University’s Graduate School of Business and author of Power: Why Some People Have It—And Others Don’t, cites three barriers that cause executives to shy away from using power to extend their influence.

This article examines three ways people avoid power, why power is so important to success, persuasion tactics, and practical steps for leveraging office politics in an ethical manner.

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This is a brief synopsis of a 2000 & 1000-word article suitable for consultants’ newsletters for executives and leaders in organizations. It is available for purchase with full reprint rights, which means you may put your name on it and use it in your newsletters, blogs or other marketing materials.

You may also modify it and add your personal experiences and perspectives.

The complete 2,000 word article includes these important concepts:

• Sources of Power
• Open to Influence
• Currencies of Exchange
• Power without Authority
• Avoiding Power
• Fair Play?
• Persuasion
• Office Politics

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If you are a Content for Coaches client and your account is current, no need to order. Send me an email to confirm that you wish to use this article for your next newsletter.

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a. Text, 2000-word Article with Full Reprint Rights, $79 –

Power, Politics, and Persuasion
Sept10-105a  2000-word article, reprint rights

b. Text, 1000-word Article with Full Reprint Rights, $57 –

Power, Politics, and Persuasion
Sept10-105b  1000-word article, reprint rights

In the business world, where time management is always a priority, multitasking skills are expected, especially in younger workers reared in multiple media environments (i.e., computers, iPods, iPhones, TV, video games, online social sites, texting and instant messaging).

Beginning in 2005, however, studies began to show that distractions negatively affected productivity and efficiency. A study funded by Hewlett-Packard and conducted by the University of London’s Institute of Psychiatry found that “workers distracted by email and phone calls suffer a fall in IQ more than twice that found in marijuana smokers.”

A second study found that it took an average of 25 minutes for workers to recover from interruptions (phone calls, emails) and return to their original tasks.

On expert estimates that extreme multitasking and information overload cost the U.S. economy $650 billion a year in lost productivity.

The brain doesn’t handle more than one problem well. While we can certainly walk and chew gum at the same time, we cannot pay attention to multiple challenges. Instead, the brain must switch tasks, using up time and energy. And when task-switching is poorly executed, we waste time and make mistakes.

All the research in the world won’t discourage us from juggling more than one ball. So, if we’re going to multitask, how can we do it effectively?

This article gives 10 tips for getting more done.

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This is a brief synopsis of a 1000-word article suitable for coach newsletters. It is available for purchase with full reprint rights, which means you may put your name on it and use it in your newsletters, blogs or other marketing materials. You may also modify it and add your personal experiences and perspectives.

The complete 1,000 word article includes these important concepts:

• The Art of Paying Attention
• Smart Multitasking
• 10 Tips for Getting More Done

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If you are a Content for Coaches client and your account is current, no need to order. Send me an email to confirm that you wish to use this article for your next newsletter.

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Debunking Multitasking Myths:
10 Tips for Getting More Done

The No. 1 reason why most Americans leave their jobs is the feeling they’re not appreciated.

In fact, 65% of people surveyed said they received no recognition for good work in a previous year, according to Tom Rath and Donald O. Clifton, authors of How Full Is Your Bucket? Positive Strategies for Work and Life (2004).

According to newer Gallup research, what employees want most — along with competitive pay — is quality management. When they feel unappreciated and disapprove of their managers, they leave or stop trying.

Almost 25% of U.S. employees would fire their bosses if given the chance, and about 50% of actively disengaged workers would follow suit.

Because of current economic realities, people may not be leaving their jobs. Instead, they join the growing ranks of the disengaged and “missing in action.” It rests upon managers to learn better ways of interacting with the people on whom they depend.

Based on a great deal of previous research, positive managers practice these three leadership behaviors:

1. Use a strengths-based approach
2. Provide frequent recognition and encouragement
3. Maintain a positive perspective when difficulties arise

Past studies have shown these practices have a direct effect on employee engagement, and each is an observable and testable behavior.

None of these characteristics are innate, but all can be learned. Very few executives intuitively know:

1. How to work with people’s strengths
2. How to automatically give frequent credit where due
3. How to respond with your best game face when the going gets rough

This article examines the bottom line results of a positive, strengths-based approach to improving performance.

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This is a brief synopsis of a 2000 & 1000-word article suitable for consultants’ newsletters for executives and leaders in organizations. It is available for purchase with full reprint rights, which means you may put your name on it and use it in your newsletters, blogs or other marketing materials. You may also modify it and add your personal experiences and perspectives.

The complete 2,000 word article includes these important concepts:

• 3 Steps to Positive Leadership
• A Strengths-Based Approach
• Focus on What Works
• The Problem-Seeking Mindset
• The Brain Power of Negativity
• When Things Go Wrong
• Positive Results

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If you are a Content for Coaches client and your account is current, no need to order. Send me an email to confirm that you wish to use this article for your next newsletter.

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Positive Leadership: Real Results -

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Positive Leadership: Real Results, condensed version –

To effect change, you must do something differently.

It starts with you. Do it right, and you’ll enjoy a snowball effect that helps your team, direct reports and even family members implement change.

While many books have covered organizational change, business school professors Chip and Dan Heath cover the patterns all successful change efforts have in common in Switch: How to Change Things When Change Is Hard (2010).

The Heaths avoid looking at the history of failed changes. Instead, they share stories of spectacular changes that worked because execution built upon prior achievements.

In researching significant social, educational, governmental, marital and organizational changes, what are the patterns that emerge that anyone can apply in real-world business situations?

In many ways, the first small steps you take to change your behavior are the most important. Once you initiate change, it seems to feed on itself.

Perhaps the famous Stephen Covey maxim, “Begin with the end in mind,” needs to be revised: Start with the beginning and the end in mind.

Here’s how to get started and unleash the snowball effect.

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This is a brief synopsis of a 1000-word article suitable for coach newsletters. It is available for purchase with full reprint rights, which means you may put your name on it and use it in your newsletters, blogs or other marketing materials. You may also modify it and add your personal experiences and perspectives.

The complete 1,000 word article includes these important concepts:

•    First Steps
•    The Snowball Effect
•    The Problem with Problems
•    Follow Your Bright Spots
•    Start with the Beginning in Mind
•    Unleash the Snowball Effect

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If you are a Content for Coaches client and your account is current, no need to order. Send me an email to confirm that you wish to use this article for your next newsletter.

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Text, 1000-word Article with Full Reprint Rights, $57 – Click HERE:

Snowball Effect – Start Change Now

A growing body of research reveals that our behavior and decisions are influenced by an array of strong psychological undercurrents, all of which are more powerful and pervasive than we realize.

By charting these undercurrents and their unanticipated effects, we can identify our faulty thinking that lead us to make irrational decisions.

Despite a great need for them, judgment and decision-making skills are only beginning to appear in better business schools’ curricula. But studies show we still don’t know enough about how good decisions occur.

Rational versus Emotional?

Psychologist and political scientist Herbert Simon in 1957 laid the groundwork on the limits of rationality when he attacked classical economics and game theory. Simon’s work made it clear that we must take the real world’s messiness and irrationality into account when making decisions.

“Research indicates that people are myopic in their decisions, may lack skill in predicting their future tastes, and can be led to erroneous choices by fallible memory and incorrect evaluations of past experiences,” wrote psychologist and Nobel Prize laureate Daniel Kahneman.

Neuroscientific research also proves that the brain is influenced by subconscious emotional reactions from its more primitive centers. We’re not in control of our reasoning capabilities as much as we’d like to think.

Scientists have identified several flaws in how we think when making decisions. Because they’re hardwired into our thinking process, we often fail to recognize them. This means they can undermine everything from new product development to acquisitions and divestiture strategy to succession planning.

This article examines 5 biases that lead to bad decisions and how we can avoid their traps.

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This is a brief synopsis of a 2000 & 1000-word article suitable for consultants’ newsletters for executives and leaders in organizations. It is available for purchase with full reprint rights, which means you may put your name on it and use it in your newsletters, blogs or other marketing materials. You may also modify it and add your personal experiences and perspectives.

The complete 2,000 word article includes these important concepts:

• Rational versus Emotional?
• Loss Aversion
• Commitment
• Value Attribution
• Diagnosis Bias
• Too Much Information
• Decision Effectiveness
• Rate Your Company
• Leaders Can Improve
• The Certainty Bias

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If you are a Content for Coaches client and your account is current, no need to order. Send me an email to confirm that you wish to use this article for your next newsletter.

All others please use the order links below.

Order Links to purchase this article:

a.    Text, 2000-word Article with Full Reprint Rights, $79 –

5 Biases that Lead to Bad Decisions – July10-103a  2000-word article, reprint rights

b.    Text, 1000-word Article with Full Reprint Rights, $57 –

5 Biases that Lead to Bad Decisions – condensed version – July10-103b  1000-word article, reprint rights

What’s the most important thing to learn if you want to advance your career?

Should you gain diverse experience? Specialize? Go back to school for an advanced degree? Attend workshops? Get a coach?

While all of these career decisions may undoubtedly prove beneficial, book smarts don’t guarantee good teachers, nurses, doctors, businesspeople or leaders.

In today’s emerging right-brain economy, most professions require a set of skills and characteristics that cannot be taught in schools. Professionals who have the edge — those singled out for high-potential programs — are skilled at forging meaningful relationships.

The adage “No one cares how much you know until they know how much you care” has never been more relevant.

While a good education is important, it’s no longer enough. Unfortunately, most business schools aren’t teaching the emotional competencies future leaders require. Perhaps these skills are far beyond a classroom’s reach.

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This is a brief synopsis of a 1000-word article suitable for coach newsletters. It is available for purchase with full reprint rights, which means you may put your name on it and use it in your newsletters, blogs or other marketing materials. You may also modify it and add your personal experiences and perspectives.

The complete 1,000 word article includes these important concepts:

• Leadership Skills for the 21st Century
• Training Leaders for Future Complexities
• The Boss Is Last
• Combining Smarts with Heart

——————————————————————————–

If you are a Content for Coaches client and your account is current, no need to order. Send me an email to confirm that you wish to use this article for your next newsletter.

All others please use the order links below.

Order Links to purchase this article:

Text, 1000-word Article with Full Reprint Rights, $57 –
Click HERE:
Career Strengths for the Future: Show You Care